Roland Commemorates 909 Day with Release of More Than 30 New Products
The big day is finally here: 909 Day. And Roland, the company behind the iconic and genre-defying TR-808 and 909 drum machines, is set to commemorate the 33rd Anniversary of the 909 with a ground-breaking and innovative event: a globe-wide initiative lasting a full 24 hours on September 9th (today), and taking place in eight cities with more than 30 new products debuting via live streaming demos and artist performances.
The event is so unique and iconic that Roland has dubbed it a “24-hour music festival,” aiming to redefine the future of its brand by fusing liveliness and diversity.




