Why Do You Follow Your Favorite DJs on Social Media?
There’s no doubt about it: the rise of social media created a new paradigm within the dance music industry. The internet provides unlimited opportunities for fans to connect with artists, and for artists to leverage the power of social media to gain new fans. Aside from the typical one-way communication techniques of Facebook, Instagram and Twitter, artists and fans are discovering new ways to connect virtually as technology evolves. As DJs try to grow their fanbase, social media can be a powerful tool in reaching new ears and connecting with current fans. So, why do you follow your favorite DJs on social media? Here are five reasons why people follow DJs on social media, do any of them speak to you?


