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SoundCloud Now Lets DJs Earn From Their Mixes

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SoundCloud has become the platform of choice for independent artists to promote their music, and much more so for music DJ’s and producers who share their mixes, remixes, and other content in the platform. Now, with a new member program being introduced, artists can also earn revenue from their content too.

SoundCloud recently relaunched their invite-only program called ‘SoundCloud Premier,’ which aims to provide opportunities for invited artists/members to earn from their content. The program was originally launched in 2014; this relaunching aims to reach out to its largest and most active user demographic: namely, music DJ’s and producers.

“This will be the first time we’ve invited DJs and producers who create remixes and sets on SoundCloud to start to be able to monetize and participate in the revenue that we’re generating through ads and subscriptions,” a SoundCloud spokesperson was quoted in an interview.

As for the revenue distribution, SoundCloud has stated that the revenue will be distributed based on how the content is consumed. While details are not yet clear as to how this consumption will be measured, some speculated that it will most likely be based on the amount of plays and listening time the artist has accumulated within a given period.

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For now, SoundCloud has not yet revealed the artists included in SoundCloud Premier. However, artists are welcome to express their interest to join for a potential invite to the program. This signup link can be accessed through the SoundCloud Premier page.

H/T: Mixmag

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Soundcloud Annual Revenue Increased 43% to Nearly $28 Million

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Remember when plenty of people thought SoundCloud’s days were numbered? Earlier in the year news making the rounds told a story of a company struggling to make revenue, not moving forward technologically and in dire need of cash flow.

Things are now taking a turn for the best however, perhaps explaining why Spotify has been rumored to be in advance talks to acquire its current music streaming rival. According to financial data analyzed by Digital Music News, SoundCloud has managed to bolster revenue up by 43% in the past year to a total nearing $28 million.

Most likely driven by advertising revenue, the increase points to much needed positive change for the company, especially after reported losses of $43.9 million in 2014. The information comes courtesy of company financial intelligence purveyor PrivCo,

H/T: Digital Music News