Posts

Most Common Pro-Audio Pitfalls At Electronic Music Events

/in , /by

Originally issued on March 17th, 2017, this article was revised on March 7th of 2018, and reposted the following year to provide further advice based on years of experience working in the event production and audio industry.

Producing an electronic music event is no easy feat. There are a million and one things to properly execute that could go wrong at any time. From taping down the power cables to artist pick-up, many factors contribute to a successful, or not so much, experience.

Weā€™ve done our rounds of event production and know there areĀ common professional audio pitfalls at electronic music events of all sizes and kinds. Subtract Music founder Anton TumasĀ has been DJing and curating his own events for years now, gaining valuable experience in the process as both an artist and a party-curator. We put our experiences together to compile a list of common issues that can arise at any electronic music event, Ā and thus could be thought of and preventedĀ beforehand.

Learn from our own and otherā€™s mistakes. A lot of these issues are resolved simply by hiring a competent sound company to do the work for you.

Read more

Successful event websites

3 Ways to Build Successful Event Websites That Sell Tickets

/in /by

People go to an event website to get information from a trusted source. It means they must trust your website before they visit it, especially as they are likely to be more familiar with other ticketing websites out there. Building that trust is vital to take unfamiliar site visitors to committed attendees, so how can we make people trust our website enough to purchase tickets for an event?

Filip Matous, a renowned Digital Strategist and author of How to Get Your Website Noticed, made a webinar on how to add trust signals to your website to make people visit more. Here are the key pointers to have successful event websites that sells tickets:

Read more

social media

The Correlation Between Social Media and Record Sales

/in /by

Before the turn of the century, when an artist recorded a song, you had to buy the music before you got to listen to it at will. The more record sales, the more successful the artist and the music was. People loved buying records; there was the vinyl LP, the cassette tape, the compact-disc and then the evolution of mp3s. While before you have to have a special player to hear the record you bought, today things are very different. Now you can just log on to social media or streaming sites and listen to the newest tunes.

But is there a connection between social media popularity and a track or albumā€™s final sales? Check out the following graphs fromĀ hypebot.comĀ to see the correlation between the two works:

Read more