Miami has long been known as being the one city in the United States known for hosting marathon techno and house sets, especially thanks to Space Club’s iconic terrace and the long list of top-tier acts it has hosted over the years.
Right next door, however, it’s Heart Nightclub that has recently been making headlines as the club leading the charge of marathon sets. In a city where 6-8 hour sets are the norm, Heart has recently featured performances that have stretched past the 13-hour mark and then some. Marco Faraone and Erick Morillo each hit the decks for 13-hours, Hector & David Gtronic played b2b for 13.5, Solomun spun an uninterrupted 14, The Martinez Brothers lasted an impressive 20, and the club’s Art Basel weekend included a breath-taking 40-hours of non-stop music from various DJs, setting the new record in Miami for longest running hours in a night club.
Behind the carefully curated parties is promotion company Humans Alike, who have set the tone for the vibe on the Heart dance floor, following a remodeling of the 20,000 sq ft multi-room club that is also fitted with a German-engineered Dynacord Corba 3 sound system and the very best in visual and audio composition.
Travis Rogers is one of the partners at the helm of Humans Alike, a group formed together with Louis Diaz, John Fortini and Giancarlo Chia. Travis is a promoter with extensive experience in Miami that includes years of work at Club Space just next door. We had the chance to talk to him to discuss the vision behind Heart’s recent focus on marathon sets and what this means for the club as Miami Music Week approaches.
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