Is Business Techno Officially In Business?
The convoluted term, “business techno,” has been floating around the internet and everyday techno conversations for a few years.
However, on Feb. 24, 2022, Billboard Music interviewed techno legend Sven Väth. The interview asked a range of questions of the artist, but one particular question stood out amongst the rest: Question 10 asked Sven for his take on “business techno.” This is the first time a major non-dance music-focused publication used the term. Does this mean “business techno” is no longer an underground joke but a real life concept that even the general public recognizes?
